COMM12016: Media Industries Gatsby Ball


The Gatsby Gala Ball was held on the 10th of September 2016, for students, staff and partners at ‘The One’ Nightclub Sugarland Tavern. The Gatsby Ball was held to support the ‘Dr Phillip Donaldson Memorial Scholarship‘. This scholarship was founded in 2016 when Dr Phillip Donaldson died in 2015 in a car accident (CQUniNEWS 2016).  The scholarship provides first year CQUniversity undergraduate students residing in Bundaberg $5,000 in total or $2,500/ Term for terms one and two (CQUniversity Australia 2016).

The day the ball was to be held began and as it progressed I found myself excited and nervous as I had never been to a ball before. The theme of this ball was the 1920’s Gatsby era which was a vibrant period for clothes, make up, jewellery etc  (Outix 2016). The ball was to begin at 6:30pm (Outix 2016). I started getting ready at 3:30pm knowing that I had two hours to attempt the 1920’s style hair and makeup.

It was a rush and I found myself disappointed in myself, I rushed out the door with my brother to the ball. The entrance to the ball had string/tassle, as you enter you see the massive inside. Name registry was required on entry and three slips of paper were provided, a number for your entry in the best dressed competition and two free drink slips. Free food was also provided, with music to set the scene.


Figure: Best dressed girl at entrance of ball Source: Devenish (2016)

The event began meeting up with fellow students and friends. Introductions between friends of friends and then we were all seated at tables chatting away as free food was provided on platters. Approximately 70 people attended the event. The environment, scenery, music and food made the night feel pulled back into the 1920’s.

People were getting up to dance on the dance floor, with a dj that took song requests, the hours passed so quickly and everyone was enjoying themselves. When time came for the best dressed girl and best dressed guy to be announced, everyone that had scattered outside or were on the dance floor returned to their tables, eagerly awaiting to find out who would be announced.

The DJ calls out “the best dressed female goes to Zoe Mears” and the crowd cheers as I gasp. I sort of stumble out of my chair in shock as my friend Louisa tells me its alright. Then the DJ continues and announces the best dressed guy “Aaron Barba”. Both of us await at the entry table where a lady comes over and hands us our prize. Still shocked that I had won best dressed, I stumbled off to my table and showed friends the prize, the rest of the night passed with more dancing, photos, laughs, and drinks. The night finally came to an end with a success and a group photo that will hold memories for a long time to come.

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Figure Reference List

Devenish, A 2016, Best dressed girl at entrance of ball, digital image, viewed 11 September 2016,

Philippi, P 2016, Gatsby gala ball, digital image, viewed 18 September 2016,

Reference List

CQUniNEWS 2016, Out of tragedy comes hope of life saving skills for the future, viewed 17 September 2016,

CQUniversity Australia 2016, Dr Phillip Donaldson Memorial Scholarship, viewed 17 September 2016,

One Entertainment Centre 2016, One nightclub, viewed 17 September 2016,

Outix 2016, The gatsby gala ball, viewed 29 August 2016,



COMM12016: Media Industries Pokemon’ Go Citizen Blog

Figure 1: Pokemon Go 20 essential tips and tricks Source: Te, Z & Espineli, M (2016)

Pokemon Go is the new craze with people all across the world. Recently I had an interaction with a Pokémon Go player, he was a fairly old age and it made me wonder just how crazily popular this application has become, according to Angus (2016) it is not only popular with local people but nationally and internationally.

Interesting enough I have found that this application has just about completely taken over all across the world. People have really got into this application with some crazy results such as according to Holmes (2016) a woman claiming she was raped by a Pokémon. Another crazy event is when people interrupted a funeral to search for the Pokémon (Cooper 2016).

Figure 2: Woman tells police she was raped by a Pokemon Go character after she felt an assault and the virtual reality game detected the creature in her bedroom Source: Holmes (2016)

Is this application perhaps an application that is dangerous to the public, I believe that it has only become this way because of how obsessed people have become with it, it seems the obsession has gotten to the point perhaps that reality has begun to blur. Is this with the whole population of Pokémon Go players? No, thankfully this application still remains with the majority of the population just that, an application made for fun and enjoyment and not meant to be taken too seriously.

However, there is plenty of information for people who may be interested in playing Pokémon Go but are unsure of it. There are answers to frequently asked questions such as: how to log into the game, how to name and customise your trainers (Frank 2016). As the population of the Pokémon Go application players continues to grow, it is possible that more crazy cases of crime could continue to happen and therefore raise the crime rate.



Figure Reference List

Holmes, S 2016, Woman tells police she was raped by a pokemon go character after she felt an assault and the virtual reality game detected the creature in her bedroom, digital image, viewed 12 August 2016,

Te, Z & Espineli 2016, Pokemon go 20 essential tips and tricks, viewed 15 August 2016,


Reference List

Cooper, N 2016, Brisbane funeral interrupted by pokemon go players, viewed 10 August 2016,

Frank, A 2016, Your biggest pokémon go questions answered update, viewed 21 August 2016,

Holmes, S 2016, Woman tells police she was raped by a pokemon go character after she felt an assault and the virtual reality game detected the creature in her bedroom, viewed 12 August 2016,

Angus, D 2016, Pokemon go gets people out and about and that’s a good thing, viewed 10 August 2016,





DGTL12002 Working with social Media Week 5 Worksheet

Exercise 5.1

Web mashups is a web application that makes information from one or more sources and presents it in a new way with a unique layout. A mash up takes information and shows you it in a unique way.

Exercise 5.2


Germ Trax

Interesting as it takes information about the sick in areas and gives you a map which shows different colour dots to represent different sicknesses – red dots represent rashes, dark blue represent upper respiratory problems, green represents gastrointestinal (gi) problems, pink represents pink eye, yellow represents lice, orange represents chickenpox, light blue represents other problems. This could be very helpful when trying to avoid getting sick or sick people.

My School

This a mash up that allows you to search for schools based on your postcode and you can choose from the ones listed, when you open it you can read statistics from a range of years listed on the school from the total amount of enrolments. The percentage in gender. This is helpful information for parents who have kids and are planning on enrolling them.

Post Code Finder

I’m not really sure wat this is meant to accomplish but when I put my postcode in it, it lit up the Bundaberg area Fraser island and certain roads leading into these areas.

Weather Check

you post the name of the place you want to know and it lists the current temperature and weather information as well as what the next ten days will look like during the morning , day and evening and night. In a chart using the colours to represent each point for the next ten days.


Perhaps a new mash up could be a website which lists upcoming events using different highlights.


Exercise 5.3

Week 5 question

  1. Research and find out some information on what the Google Maps API is and then explain this in your blog post (referencing your sources by linking to them).
  2. Create and publish a blog post showing a site of significance to you via Google Maps. Do not publish your home address. If you are adventurous you could even document a trail of some sort. Embed the map in your blog or a post a link to a Google map for your week 5 blog post. There is information on how to do this in the week 5 tutorial instructions.


From what I can find out searching for google maps API I have found out very little. It was very hard to find information on Google API but there are websites like Ball (2010) which talk about the JavaScript API version but it doesn’t list what the API actually is. However, according to Tech Target (2013) Google maps API is ‘the Google Maps application program interface.’

This API makes it possible to embed google maps in to a proprietary site or community service page (Tech Target 2013). To further expand on this Google (n.d.) states that the Google Maps APIs allow full access to Google’s worldwide database of more than 100 million business listings and points of interest. This could mean showing nearby bars, cafe shops or schools that are of interest users (Google n.d.).

I did also manage to find out that there are a variety of Google Maps APIs. According to Wagner (2015) these may include an ‘Embed API, Maps Image APIs, Places API, Web Services API and Google Maps API for Work.’



Reference List

Ball, M 2010, Google maps api, viewed 19 August 2016,

Google n.d., Google maps apis, viewed 19 August 2016,

Hinton, S & Hjorth, L 2013, Understanding social media, Sage Publications, London.

Tech Target 2013, Google maps, viewed 19 August 2016,

Wagner, J 2015, Top 10 mapping apis: Google maps, Microsoft Bing maps and mapquest, viewed 19 August 2016,





DGTL12002 Working with social Media Week 4 Worksheet

Figure 1: The wilderness downtown Source: Google Creative Lab (2010)

Exercise 4.1

Innovation of data, flight plans, 140000 planes go through American system patterns blue meant high altitude and white meant low altitude. These are interactive maps but people could easily be confused by the whole system that was set out.
There is a lot of ways to analyse people by their actions and you can learn just by watching others. I especially found it funny and interesting to find out that 7599 people contributed to Aaron’s sheep activity and only one thought or went to ask why. When people are left to their own devices they can be artistic.

The singing part to the clip on Ted Talks was really funny, the animation was really interesting to watch on the video which was made from pictures drawn from fans. I then checked out the wilderness down town website/app, it is a powerful innovation device that depending on your internet connection and computer capabilities can show quite an interesting picture of the area you live; however, the downfall is not all places have enough street view and google maps data to have a proper video and thus you do not get the full experience.

All this goes to show that using social media technology it can bring a diverse number of people from all over the world to come together and build something really great and artistic.


Exercise 4.2


exercise 4.3


exercise 4.5


Week 4 question

Referring either to one of Aaron Koblin’s projects from exercise 4.1 above, the “one frame of fame” website linked below, or another you know of that employs crowdsourcing, briefly discuss whether or not you think it is innovative in terms of social media, produsage and crowdsourcing. Refer to concepts introduced this week in the text book, the lecture and course resources. Be sure to provide a link to the site you are writing about in your blog. Also make use of an image if possible. With screen captures, make sure you note the URL where you sourced the image and, the date viewed, as part of your caption.

One frame of fame

One frame of fame is a social media website that uses prod usage and crowd sourcing to create a music video. According to Oxford (2016) social media are websites or applications that enable or allow users to create and share content or to participate in social networking. This can be seen in the link that was provided because it enables users to help create the music video. Crowd Sourcing Week (2016) states that crowd sourcing is the practice of engaging a crowd or group for a common goal. This can be seen in the website with the thousands of participants that helped to create a music video.

According to Hinton & Hjorth (2013) a produser is a user which produces rather than just using internet content. Which can be seen with the users uploading pictures of the instructed motions for the specific scene in the music video.

This social media music video includes all aspects such as the crowdsourcing, produsage to create a music video with 40550 participants.


Figure Reference List

Google Creative Lab 2010, The wilderness downtown, digital image, viewed 8 August 2016,


Reference List

Crowdsourcing Week 2016, what is crowdsourcing, viewed 19 August 2016,

Hinton, S & Hjorth, L 2013, Understanding social media, Sage Publications, London.

Oxford 2016, Social media, viewed 19 August 2016,






DGTL12002 Working with social Media Week 3 Worksheet




These models were helpful when it came to analysing the interactive features of the site Facebook. I found that models a and b were much more helpful when it came to trying to analyse because they were easier to understand what was meant by each section in the graph whereas the models c and d were a little confusing to me as there were sections that I could not understand what was meant or see if Facebook used it. For instance where it talks about interaction in model D saying “catering for dramatic performance of individuals” It was a little hard for me to think of it in terms of being social media and catering, so when I went to answer it I thought of what that actually meant and how Facebook fulfilled it but I was still a little confused.


Week 3 question

In 2009 CumminsNitro, a Brisbane-based advertising agency, won multiple awards across the international media landscape for their groundbreaking campaign for Tourism Queensland: Best Job in the World. The campaign was unique in the way it harnessed traditional media advertising (positions vacant advertising) and linked this with various kinds of social media interactivity. Through inviting video applications the campaign utilised what Bruns calls “produsage” and others have called “crowdsourcing”. It also made sophisticated use of the viral connectivity that can result from online social networking. Then, once the social media success became newsworthy, the campaign also benefitted from the traditional current affairs media attention, amplifying the overall impact and effect.

Tourism Queensland’s 2009 “Best Job in the World” became very successful and was made even bigger by involving most State Tourism Organisations (Tourism Australia 2015).

Tourism Australia (2015) states that the campaign offered six jobs in six areas. Showcasing the best of Australia and the best that Australian tourism has to offer the world’s youth travellers. According to Tourism Australia (2015) the successful applicant for each job was to be paid a six-month salary of up to A$100,000 which included remuneration, accommodation costs and other agreed living expenses. The work that was to assigned to the winners was determined by each state or territory (Tourism Australia 2015). The applicants were also to host media families, work with local tourism operators, to create destination content about their region and share it through social media channels and blogs (Tourism Australia 2015).

More than 330,000 people from 196 countries around the world expressed interest in the six dream jobs with more than 40,000 video entries being uploaded (Tourism Australia 2015).

Tourism Australia (2015) states that the most sought-after job was “NSW’s Chief Funster (20.2 per cent), South Australia’s Wildlife Caretaker (19.9 per cent), Queensland’s Park Ranger (17.5 per cent), Western Australia’s Taste Master (14.7 per cent), Northern Territory’s Outback Adventurer (14.3 per cent) and Victoria’s Lifestyle Photographer (13.4 per cent)” (Tourism Australia 2015).


The facebook page for the campaign


The campaign included posters, banners, e-newsletter, the official campaign video, tweets and many more media to spread the word.



Reference List
Tourism Australia 2015, About the campaign best jobs in the world, viewed 16 August 2016,



Bundaberg slider1
Figure 1: RSPCA Bundaberg Source: RSPCA Queensland Inc (n.d)

The abbreviation RSPCA stands for Royal Society of Prevention of Cruelty to Animals (Oxford University Press 2016).


Recently the RSPCA was called to check up on one of the neighbourhood dogs who looked malnourished, the dog was not found to have any problems according to the neighbour Malcolm I spoke to. This ran the question of what else does the RSPCA do for the animals in the community.

The RSPCA runs an important service where there are over 3000 volunteers who cover a range of different roles in the organisation including:

  • Shop assistant.
  • Shop receptionist.
  • Groomer.
  • Event volunteer.
  • Animal carer.
  • And many more (RSPCA 2016).

The RSPCA is an organisation that ‘in 1923 the Societies were given the Royal Warrant, becoming known as the Royal Societies for the Prevention of Cruelty to Animals’ (RSPCA 2016). However you are required to be at least 18 years or older in order to volunteer for any of the positions at RSPCA ( 2016).

Across Australia, RSPCA shelters receive more than 130,000 animals every year. Most of which are cats and dogs; however there are a number of other animals which the RSPCA attends to such as:

  • Cows.
  • Horses.
  • Goats.
  • Ducks.
  • And so much more.

Animals which can not be put into homes and require extensive care are often taken care of by the RSPCA carers so that the animal can be rehabilitated and be made ready for adoption. However, not all people believe that the RSPCA are what they say, in fact some believe them to be fraudulent such as Animal Liberation Victoria (2016) who mentions RSPCA’s apparent fraudulent activities.



Figure Reference List

RSPCA Queensland Inc n.d, RSPCA Bundaberg, digital image, viewed 11 August 2016,


Reference List

Animal Liberation Victoria 2016, RSPCA betrayal, viewed 22 September 2016,

2016, RSPCA volunteering a walk in the park, viewed 22 September 2016,

Oxford University Press 2016, RSPCA, viewed 11 August 2016,

RSPCA 2016, Shelters, viewed 11 August 2016,

RSPCA 2016, Volunteer, viewed 11 August 2016,










DGTL12002: Working with social media week 2 exercises

Exercises 2.1

Thoughts on material:

This is a simple website that gives information on social networking platforms. Providing information on the working of these types of sites. They evaluate the social networking media, the settings they implore, what people do on these sites, and lastly the types of networking such as individualism or crowd sourcing on media like Facebook, Bebo, Instagram, Youtube.


Exercise 2.2

I do believe on the basis of these observations made which can be seen in the above picture that the site may be considered a social network site.


Week two questions

Although Instagram does have the option to set the profile/account to private this only affects new people and not existing followers. This is a site which is not really privacy conscious as there are not many options to choose what is shown and what is not shown. As for moderation of risks, Instagram has the same level as many of the other popular social media such as FB, Twitter, Youtube etc.

Management of content is basically up to the individual except when it breaks terms/conditions of use which have been included.

Instagram which is similar to other social media sites has both positive and negative aspects in areas such as ownership of content and reputations of members. Hinton & Hjorth (2013, p. 34), states that most social networking platforms share some common features such as contact lists and private messaging.

Panarelli (n.d) States that parents need to know that Instagram is a popular platform for instant photo and video enhancement with a variety of effects available and the ability to share them across a number of other social media. Pictures shared in Instagram are public and may have location information unless privacy settings are adjusted. However, Instagram Direct allows users to send private photos directly to other users (Panarelli n.d). Instagram conditions say that users should be at 13 years or older. It also states that users should not post partially nude or sexually suggestive photos but yet it does not prohibit the portrayal of violence, swear words, or drugs (Panarelli (n.d).


Reference List

Hinton, S & Hjorth, L 2013, Understanding social media, Sage Publications, London.

Panarelli, L n.d, Instagram, viewed 10 August 2016,